Welcome to YOLLO
We all have been a victim of doom scrolling irrelevant content on social networking platforms for almost the past two decades. It’s like being sucked into a mindless vortex of never-ending scrolling of outdated content.
We have been constantly consuming days, weeks, and months-old out-of-context content that was created at that particular moment to serve the need of that time or be part of the trend at that moment. Yes, you heard it right! We are talking about those hours-old football scores, days-old clubbing pictures from besties, weeks-old job updates, months-old social-events of your city, and years-old short videos being wrapped-up as new trends like it's happening NOW IN THE PRESENT.
How could we be social, casual, goofy, fun, vulnerable, and authentic on these so-called social networking platforms when all the information shared by people around us is constantly out-of-context (ever checked the posting time?) or permanently out there (yes, that embarrassing 10 years old photo of me from frat party) or fixed for 24 hours (who decided I should forget about my bestie's moment after 24 hours)? Or making our precious moments accessible the next day, or saying we can be real & authentic only for 2 minutes a day or making users completely anonymous?
In our daily lives, consciously or unconsciously, we compare ourselves to others, we get jealous of people around us from time to time and that weird feeling of insecurity or low self-esteem asking us, "what exactly is wrong with me and my life?". It's completely normal to have these feelings as at the end of the day we are humans. But we cope with these feelings much better in real life than how we cope with similar feelings generated by these social networking platforms. We keep moving on from one moment to another, one conversation to another, one place to another, throughout the day at our own will. The same freedom of moving on at our own will is not available to any of us on these social networking platforms. How can we move on or feel good about ourselves in present when all the perfectly curated posts are few clicks away no matter how old or out of context they are?
When we meet our friends or family, we don't share and discuss our moments in a chronological order, neither do we discuss only the most happening things in our lives. We start every day as a new day and end it with a hope that tomorrow would be better without our past holding us back. Real life is random and spontaneous, and so were social networking platforms supposed to be.
All Gen-Z wanted was similar social spaces to explore, be weird, spontaneous or figure themselves out, make friends, feel that human connection or fit in without any judgments, that other generations, like millennials, had growing up.
However, all they ended up getting was privacy nightmares, bullying, trolling, loneliness crisis, anxiety, feeling of time waste, mindless-scrolling, constant comparison, copycats of new social networking platforms, revival of dead social networking platforms, suggested content over friend's content, AI slop, and broken promises in the garb of helping them live in the moment, be real or growing their social circles. Everyone wanted to replicate the real life on their digital platforms but everyone kept getting it wrong again and again.
It is not that suddenly people stopped being social, people still go to pubs, join running clubs, go for dancing classes to meet new people. It's these social networking platforms who have forgotten how to let people be social, fun, goofy, casual and above all, be in THIS VERY MOMENT.
It was time to FIX it as social networking solutions from the early 90s and 2000s can't be applied in the 2020s. It was time to give Gen-Z their own space instead of making them use what was made for earlier generations. This is how YOLLO came to be 😎. YOLLO shows live photos from friends, followers and around the world on your feed. You and your friends will see latest, trendy and relevant moments every time you open YOLLO. It's a little glimpse of what everyone's up to throughout the day.
On YOLLO, you truly live in the present where you discuss a moment or topic for as long as you and your friends want to and once you are done, you move on to the next topic. Yes, you got it right, that's exactly how we also roll in real life while dealing with our ups and downs & highs and lows on a daily basis.
YOLLO was created by two George Washington University (GWU) students. It was born out of mental health struggles faced by the co-founders themselves. Yes, our co-founders have gone through suicide attempt, clinical depression, anxiety, low self-esteem, body image issues loneliness, bullying including financial struggles. Using that experience, we are building the first safe social networking platform where people spontaneously share their real lives with each other. It's that safe space which the founders did not have growing up. It that safe space where people can be authentically themselves.
At the end of the day, we are social animals. People still go out for drinks, join running clubs, catch up over brunches, but with time, our moments started happening online. We moved from Myspace to Yahoo to Facebook to Reddit to Twitter (X). From Google Plus & YouTube, we moved to Instagram, LinkedIn, Snapchat, WhatsApp, Apple Messenger, Roblox, Discord, Pinterest, Twitch & TikTok. And now we are exploring BeReal, Threads, Locket, Bluesky etc. Accept it or not, we always find a way to connect with friends both offline & online. It was time to finally give people a safe online space to be their authentic self in THIS. VERY. MOMENT.
Remember the good old days of social networking where we all constantly lived in the moment with friends. The days where everyone was casually posting their moments no matter how small or big they were. The days where we would actually see friends on our feed. YOLLO takes you back to those days! One early indicator that we’re on the right track is that the YOLLO is lit with live real life moments and real conversations which you will not find on any other platform.
The team continues to grow with diverse talent from around the world. If you are interested in joining YOLLO fam, email us at admin@yolloverse.com