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Welcome to YOLLO

The bike rides. The sleepovers. Your first drink. Gossiping about your latest crush. Being consoled when they break your heart. Discovering a new city. Re-discovering your own (at 3 AM). The hungover brunches. The tears. The laughs. The love.

So many of the moments that shaped us were shared with friends. And then those moments started happening online. Posting photos from last night’s party. Dropping photo dumps. Poking your roommate. It was exciting and well intentioned, but something got lost along the way. The platforms that were built to bring friends closer together in the very moment became places we go to scroll days, weeks, and months old and expired moments. We’re entertained, but lost the real time vibe with friends along the way.

It's not the 2000s anymore where most of the millennials used social networks through college internet or cyber cafes and opened their accounts once in a while. It's the 2020s where Gen Z should be socializing in real time on social networking platforms.

Mission

At YOLLO, we want to create a less lonely world by bridging the gap between real-life and online connections. A world where everyone lives in the moment without being stuck in the past.

Your feed no matter which social networking app you check:

  • Merry Christmas wishes when you have gathered a gang to watch Super Bowl,

  • Super Bowl results when you are grilling barbecue on Independence Day,

  • Fireworks and parade videos when you are picking out a Halloween costume, and

  • Halloween trends when you are munching on oh so comfy Thanksgiving dinner at home.


    We all have been a victim of doom scrolling irrelevant content on social networking platforms for almost the past two decades. And above that same old posts being repeated on our feeds again and again. It’s like being sucked into a mindless vortex of never-ending scrolling of outdated content (constantly opening comments to check the posting time).

    Tired of constantly refreshing your feed and search results as you keep seeing,

  • hours old out of context updates on X, Snapchat, Bereal,

  • days ago picture of your bestie's night out on FB, Instagram,

  • weeks old photo dump of your fam’s vacation on Instagram, VSCO, Lemon 8,

  • months old conference and job announcements on LinkedIn,

  • even better, those years old trends being wrapped-up as new ones on REDnote (Xiahongshu), TikTok, Instagram Reels, YouTube Shorts, like it's happening at THIS. VERY. MOMENT?


You are not alone!

Say hello to YOLLO where everything is fresh, lit, and in the moment. No more endless scrolling old stuff; with YOLLO, it’s live, it’s real, and it’s what everyone’s up to right now. NO MORE BEING THE LAST ONE TO KNOW WHAT YOUR FRIENDS ARE UPTO. It’s like

flipping through the pages of a real life storybook, one photo at a time. Just pure, unfiltered life!

For your close friends & moments

YOLLO shows live, trendy & relevant photos from friends. It's a glimpse of what everyone's up to throughout the day, no matter how small or big their MOMENTS are. Share your adventures, your quiet moments and everything in between.

Finally living in the moment

On YOLLO, you & your fam engage with a moment for as long as you want to (it’s our secret recipe) and once you all are done, you all move on to the next one, as the old one expires into memories. It's more about capturing a moment immediately, rather than keeping it as a memorial. Be weird, connect, laugh, and make friendships stronger. Life is spontaneous & social networking should be too.

Why another social media app?

Broken ideas of social networking since the 2000s: How can we be social, casual, fun, vulnerable & authentic on so-called social media apps when all the moments we share are constantly out-of-context (ever checked the posting time?), stick around forever (that 10 years old embarrassing photo from a frat party) or fixed for 24 hours (make sure you do not go beyond 24 hours to celebrate engagement of your bestie, seriously?).

Chronological way or highway: We neither talk to friends in a chronological feed order (so I woke up at 7 AM, ate my breakfast at 8 AM and then ran to the job I hate at 9 AM) nor do we talk only about most happening things in our lives every time we meet our friends (promotion, anniversary, birthdays etc.). Real life is random and spontaneous, and so were social networking platforms supposed to be.

Then we have a new crop of apps, making moments accessible the next day, telling us to be real for 2 minutes a day, limiting us to having only 20 friends, making everyone anonymous like we haven’t already been bullied enough. And the special ones, making us pay to talk to strangers or engage with GenAI "friends".

Need more reasons?

Never being in the moment: How would you feel if your friends were wishing you Merry Christmas when you have gathered your gang to watch the Super Bowl or your BFF giving you Valentine's Day gift ideas when you are grilling barbecue on Independence Day? Strange, right? Still, it's happening every second on these so-called social networking apps. How can we be social and make new friends when we are not even in the same moment on these platforms?

Constant comparison: In our daily lives, consciously or unconsciously, we compare ourselves to others, we get jealous of people around us from time to time and that weird feeling of insecurity or low self-esteem asking us, "what exactly is wrong with me and my

life?". It's completely normal to have these feelings as at the end of the day we are humans. But we cope with these feelings much better in real life than how we cope with similar feelings generated by these social networking platforms. Ever wondered why?

Not able to move on: We keep moving on from one moment to another, one conversation to another, one place to another, throughout the day at our own will. The same freedom of moving on at our own will is not available to any of us on these social networking platforms. How can we move on and feel good about ourselves in the present when all the perfectly curated posts are just a few clicks away no matter how old or out of context they are? (try checking posting times on those 100s of posts of someone's profile or on discover tabs). We are either not allowed to move on at all with permanent posts or forced to move on within 24 hours posts, why are we not allowed to move on at our own terms?

What did Gen-Z want?

All Gen-Z wanted was similar social spaces to explore, be weird, authentic, vulnerable, spontaneous or figure themselves out, make friends, feel that human connection or fit in without any judgments or fear of being "cancelled", that other generations, like millennials, had growing up.

Gen Z wanted to use social media to capture a moment — not archive their lives in albums forever — and in this age of surveillance, maybe they're onto something. And YOLLO is paying attention to them!

What did Gen-Z get?

However, all they ended up getting was privacy nightmares, bullying, trolling, loneliness crisis, anxiety, feeling of time waste, mindless-scrolling, constant comparison, copycats of new social networking platforms, revival of dead social networking platforms, suggested content over friend's content, AI slop, and broken promises in the garb of helping them live in the moment, be real or growing their social circles. Everyone wanted to replicate real life on their digital platforms but everyone kept getting it wrong again and again.

Did people suddenly stop socializing?

It is not that suddenly people stopped being social, people still go to pubs, join running clubs, go for dancing classes to meet new people nor did they stop capturing these moments on their phones. It's these social networking platforms who have forgotten how to let people be social, fun, goofy, casual and above all, be at THIS. VERY. MOMENT.

Time to fix social networking

It was time to FIX it as social networking solutions from the early 2000s can't be applied in the 2020s. It was time to give Gen-Z their own space instead of making them use what was made for earlier generations. This is how YOLLO came to be 😎. Say hello to YOLLO where everything is fresh, lit, and in the moment.

Why us?

YOLLO is born out of the mental health struggles of two George Washington University students. They have personally dealt with suicide attempts, clinical depression, anxiety, low

self-esteem, body image issues, loneliness, bullying & financial struggles. YOLLO is their way of building a better and real life based social network which they did not have growing up. It was finally time to fix broken social networking.

Why now?

At the end of the day, we are social animals. People still go out for drinks, join running clubs, catch up over brunches, but with time, our moments started happening online. We moved from Myspace to Yahoo to Facebook to Reddit to Twitter (X). From Google Plus & YouTube, we moved to Instagram, LinkedIn, Snapchat, WhatsApp, Apple Messenger, Roblox, Discord, Pinterest, Twitch & TikTok. And now we are exploring BeReal, Threads, Locket, Bluesky etc. Accept it or not, we always find a way to connect with friends both offline & online. It was time to finally give people a safe online space to be their authentic self in THIS. VERY. MOMENT. A safe space where your digital world reflects & enhances your real one while protecting your mental health and privacy.

One early indicator that we’re on the right track is that the YOLLO is lit with live real life moments and real conversations of friends which you will not find on any other platform.

Join YOLLO’s mission!

The team continues to grow with diverse talent from around the world. If you are interested in joining YOLLO fam, email us at hello@yolloverse.com